Monday, 12 December 2011

Its not that difficult...

Listening to the radio earlier today and they were taking about food security and the threat that this brings to the UK. The truth is so simple that it is almost embarrassing that they wheeled out a professor to explain it. So here goes my explanation.
There is a growing middle class. I don't mean a few more people buying a second car in the UK, I am talking about billions of new consumers in the BRIC countries (Brazil, Russia, India and China). These new middle class consumers want a "Western" style diet, high in meat and very expensive, both environmentally and financially. This creates the problem. Meat is very expensive to produce in terms of agricultural effort so there is a limited amount of meat available globally. This meat, as with all global commodities, will flow towards the money. For the first time in its history, China is importing pork.
So what does this mean? Here's the simple bit, we should eat less meat, demand higher quality meat and eat local - hold on a second isn't this what the slow food movement, the organic movement, the free range movement and any person with any common sense has been saying for ages?

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